CYNERGY™ Brand Guide

CYNERGY™ is a new data platform for meat processing, created by a coilition of companies including CAT Squared, CTB Inc., Mein, and Chore-Time. It’s a data platfrom, paving the way for fully integrated protien producers to fully track their supply chain from farm-to-fork.

Creating a brand guide requires extensive research into a company’s values, goals, and image. This is a document laying out the DNA of the brand, how it should be used, and what it should look and feel like. Below, I’ve included a few screen shots of the CYNERGY’s Guide, but you can find the full PDF here.

Copy: Bryan Woodall

Visuals: Kristopher Sullens